PRIVACY POLICY

Vanswe Fitness (“Vanswe,” “we,” “our,” or “us”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, share, and protect personal information when you visit our website at www.vanswefitness.com (the “Site”) and purchase our products. By using the Site, you agree to the terms of this policy.

This policy covers:

Information We Collect
How We Use Your Information
Cookies and Tracking Technologies
Data Sharing and Disclosure
Your Privacy Rights (CCPA & U.S. State Laws)
Data Security
Data Retention
International Data Transfers
Children’s Privacy
Third-Party Links
Changes to This Policy
How to Contact Us

1. Information We Collect

1.1 Information You Provide Directly

When you use our Site or purchase our products, we may collect:

Contact and account information: name, email address, phone number, and postal/shipping address
Order and transaction information: products purchased, billing address, and purchase history (payment card data is processed directly by our third-party payment processor and is not stored on our servers)
Customer support communications: messages, inquiries, and feedback you send us

1.2 Information Collected Automatically

When you browse our Site, we and our service providers automatically collect certain technical data, including:

Log data: IP address, browser type and version, operating system, referring URLs, pages visited, and time spent on pages
Device information: device type and screen resolution
Usage data: clicks, scrolling behavior, and navigation paths through the Site

1.3 Information from Third Parties

We may receive limited information from third-party services you use in connection with our Site, such as payment processors (e.g., Shopify Payments, PayPal) and advertising partners (e.g., Google, Meta). We do not purchase data lists or acquire personal information from data brokers.

2. How We Use Your Information

We use the personal information we collect for the following purposes:

Order fulfillment: Processing transactions, arranging shipping, and managing returns or warranty claims
Customer support: Responding to your inquiries and troubleshooting issues
Communications: Sending order confirmations, shipping notifications, and (with your consent) promotional emails. You may opt out of marketing emails at any time via the unsubscribe link in any email
Site improvement: Analyzing usage data to improve website performance, product listings, and user experience
Advertising and remarketing: Showing relevant advertisements on third-party platforms (e.g., Google Ads, Meta) based on your visits to our Site
Legal compliance: Meeting our obligations under applicable laws, responding to legal process, and enforcing our terms

We process your personal information only when we have a valid legal basis, including: (a) performing a contract with you (order fulfillment); (b) your consent (marketing emails); (c) our legitimate business interests (site analytics, fraud prevention); and (d) compliance with legal obligations.

3. Cookies and Tracking Technologies

3.1 Types of Cookies We Use

Strictly necessary cookies: Essential for the Site to function (e.g., shopping cart, secure login). These cannot be disabled.
Performance and analytics cookies: Help us understand how visitors use the Site (e.g., Google Analytics). Data is aggregated and de-identified where possible.
Advertising and remarketing cookies: Track your browsing behavior to serve relevant Vanswe ads on other websites and platforms (e.g., Google Ads, Meta Pixel).

3.2 Managing Your Cookie Preferences

You can control cookies through:

Browser settings: Most browsers allow you to block or delete cookies. Note that disabling cookies may affect Site functionality.
Opt-out tools: You may opt out of Google Analytics at https://tools.google.com/dlpage/gaoptout and of interest-based advertising at https://optout.aboutads.info or https://optout.networkadvertising.org.
California residents: See Section 5 for your right to opt out of the “sharing” of personal information for cross-context behavioral advertising.

4. Data Sharing and Disclosure

We do not sell your personal information for monetary compensation. We share your information only in the following limited circumstances:

Service providers: We share information with trusted third parties who assist us in operating the Site and fulfilling orders, including: Shopify (e-commerce platform and payment processing), shipping carriers (e.g., UPS, FedEx, USPS), email service providers, and analytics providers (e.g., Google Analytics). These providers are contractually obligated to use your information only for the services they provide to us.
Advertising partners: We share device identifiers or hashed email addresses with advertising partners (e.g., Google, Meta) solely to serve targeted advertisements. This may constitute “sharing” under the California Consumer Privacy Act (CCPA). See Section 5 for your opt-out rights.
Legal requirements: We may disclose information when required by law, court order, or subpoena, or when necessary to protect the rights, safety, or property of Vanswe Fitness, our customers, or the public.
Business transactions: If Vanswe Fitness is involved in a merger, acquisition, or sale of assets, your information may be transferred. We will notify you via email or a prominent website notice before such a transfer takes place.

5. Your Privacy Rights

5.1 California Residents — CCPA / CPRA Rights

If you are a California resident, the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA) grant you the following rights:

Right to Know: You may request that we disclose the categories and specific pieces of personal information we have collected about you in the past 12 months, the sources of that information, the purposes for which it is used, and the categories of third parties with whom it is shared.
Right to Delete: You may request that we delete your personal information, subject to certain legal exceptions (e.g., information needed to complete a transaction or comply with a legal obligation).
Right to Correct: You may request that we correct inaccurate personal information we hold about you.
Right to Opt Out of Sharing: Although we do not sell personal information for money, we may “share” information (as defined under CCPA) with advertising partners for cross-context behavioral advertising. You have the right to opt out of this sharing. To exercise this right, email us at support@vanswefitness.com with the subject line “Do Not Share My Personal Information.”
Right to Non-Discrimination: We will not deny you goods or services, charge you a different price, or provide a different level of service because you exercised any of your CCPA rights.

How to submit a request: Email support@vanswefitness.com with the subject line “California Privacy Request.” We will verify your identity and respond within 45 days. If we require additional time, we will inform you within the initial 45-day period.

5.2 Other U.S. State Residents

Residents of Virginia (VCDPA), Colorado (CPA), Connecticut (CTDPA), and other states with comprehensive privacy laws may have similar rights to access, delete, correct, and opt out of certain data processing. To exercise these rights, please contact us at support@vanswefitness.com.

5.3 All Users — General Opt-Out Rights

Marketing emails: Click the “Unsubscribe” link in any promotional email or contact us at support@vanswefitness.com.
Behavioral advertising: Use the opt-out tools listed in Section 3.2.

6. Data Security

We implement commercially reasonable technical and organizational measures to protect your personal information from unauthorized access, use, disclosure, alteration, or destruction. These measures include:

Encrypted data transmission via HTTPS/TLS for all Site traffic
Access controls limiting employee access to personal information on a need-to-know basis
Third-party payment processing: Payment card data is handled by PCI-DSS compliant processors; we do not store full card numbers on our servers

Please note that no method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security. If you believe your account or information has been compromised, please contact us immediately at support@vanswefitness.com.

7. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes described in this policy or as required by law. Specifically:

Order and transaction records: Retained for a minimum of 7 years to comply with tax and accounting obligations
Customer support communications: Retained for up to 3 years after resolution
Marketing data: Retained until you opt out; after opting out, your email address is suppressed (not deleted) to prevent future sends
Analytics data: Typically retained in aggregated or de-identified form; identifiable log data is retained for up to 26 months

Upon request for account or data deletion, we will delete or anonymize your personal information within 45 days, subject to exceptions required by law.

8. International Data Transfers

Vanswe Fitness is based in the United States. If you are accessing our Site from outside the United States, please be aware that your personal information may be transferred to, stored, and processed in the United States, where data protection laws may differ from those in your country.

By using our Site, you acknowledge and consent to the transfer of your information to the United States for the purposes described in this policy. We take reasonable steps to ensure that any cross-border transfers of personal information are handled in accordance with applicable law.

9. Children’s Privacy

Our Site is intended for users 18 years of age and older. We do not knowingly collect personal information from children under the age of 13. If you believe that a child under 13 has provided us with personal information, please contact us immediately at support@vanswefitness.com and we will delete such information promptly.

10. Third-Party Links

Our Site may contain links to third-party websites, including social media platforms (e.g., Facebook, YouTube, Instagram) and marketplace listings (e.g., Amazon). This Privacy Policy applies only to information collected by Vanswe Fitness on our Site. We are not responsible for the privacy practices of any third-party websites. We encourage you to review the privacy policies of any third-party site you visit.

11. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or applicable law. When we make material changes, we will update the “Last Updated” date at the top of this document and, where required by law, notify you via email or a prominent notice on our Site. We encourage you to review this policy periodically.

12. How to Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us:

Vanswe Fitness

Email: support@vanswefitness.com

Website: www.vanswefitness.com

For California privacy requests, include “California Privacy Request” in your subject line.

For opt-out of data sharing requests, include “Do Not Share My Personal Information” in your subject line.